This project is a Tableau dashboard leveraging real-world data and demonstrating a varied integration of data visualization and analytics methods. The dashboard must include at least: 10 well-designed visuals, 1 statistical experiment, 1 linear regression analysis, 1 classification analysis, and 1 clustering output, unified by a cohesive business/marketing narrative. The dashboard is accompanied by a slide deck showcasing business insights and results interpretation. Materials are presented to the class during a brief, 3-minute presentation.