Day: April 24, 2018

Assignment Guidelines and Requirements
Section 1
Provide background information about the company, brand, and product. This section should include a discussion of the following.
1. Very brief description of the company and its history (1/2 page)
2. Target customers?Provide specific demographics, psychographics, behavioristics, and profile for primary, secondary, and tertiary
customers.
Section 2
Discuss the company?s overall marketing strategy.
1. Advertising
2. Public relations and publicity
3. Sponsorship
4. Cross promotion
5. Product placement
6. Alternative media

Section 3
Identify and discuss the applicable psychographic criteria that are relevant to the brand or product and their target customer(s). The following
should be included:
1. VALS types?primary and secondary (value and lifestyle)
2. Lifestyle matrix segments
3. Values?Rokeach Value Survey, list of values
4. Lifestyle dimensions?attitudes, interests, and opinions
5. Personality?personality and trait
Section 4
Identify and analyze relevant aspects of consumer influences and their effect on the adoption process for the brand. Provide the reasoning why you believe the influence is relevant.
Examples of what might be included are:
1. Age
2. Gender
3. Region
4. Ethnic
5. Religion
6. Family
7. Culture
8. Social class
9. Social pressure
10. Peers
11. Clubs
12. External influences
13. Internal influences
Section 5
Develop or identify the consumer decision model(s) that you feel applies to this brand or product.
Provide the reasoning why the model was selected.
Section 6
Create a 10-question survey that would help you to identify the characteristics of the consumer who would buy this brand or product
Format: APA Style, double spacing, 12-point Times New Roman font, one-inch margins, 6?8 pages and discipline-appropriate citations.

DescriptionI am looking for a really good and flowing paper. The title is Development of an Open Visitation Policy in the ICU (the need for it). I am looking for the abstract, introduction, credible sources table, and review of literature to be written and demonstrate master?s level writing. The focus of my paper is on Patient and Family Centered Care (PFCC) and how evidence-based practice (EBP) indicates a need for ICUs to implement an Open Visitation Policy which will ultimately improve the safety and quality of care of the ICU patient. The EBP needs to have 3 subtitles, which are (1) improved patient outcomes, (2) increased patient and family satisfaction, (3) increased nurse satisfaction. I have attached a reference page with all 30 references on it. For the Evidence Summary, there can only be 5 references used. The literature review in total only needs 12 references used, not the total 30 references. I will attach 12 articles that can used for the literature review. However, from the 12 references, please choose the top 5 articles that best supports the flow of this paper. I have included the paper that I started but it needed to be rewritten and a lot of help with fluency. You can refer to it but I am looking for a newly written customized paper. Please follow the more detailed instructions below.
1.Abstract
1. Problem identification
2. Plan for addressing the problem under investigation
3. Implementation process2.Provide an introduction (suggested length of 4?6 pages) that explains the rationale for your project by doing the following:

Problem Statement – You should describe the scope of your problem, the population effected by the problem, and location where the problem exists, and other key issues specific to your problem.
Problem Background – In a detailed discussion, you should include factors, issues, or phenomenon that helped create or contribute to the problem. How did this problem begin and how long has it been a problem? Are there people (individual or groups) and/or conditions that contribute to the problem? Be sure to provide substantial detail to support the background information.
Summarize the scope of the project by doing the following:
a. Describe the practice change, quality improvement, or innovation. This section will include a detailed discussion of each of the action steps that you will actually complete (or have completed) in support of your practice change, quality improvement, or innovation. You will need to be specific (Develop a policy).
b. Provide a rationale for the practice change, quality improvement, or innovation. This section will provide an explanation of why the practice change, quality improvement, or innovation is being recommended. Explain the importance of the practice change, quality improvement, or innovation.
Causes of the Problem
Purpose of Project
Proposed Solution
3. Provide a thorough and well-organized literature review on your topic by doing the following:
1. Review a minimum of 30 credible sources that were published within the last five years. Make a credible sources table. This section requires a general narrative discussion indicating that 30 credible sources (related to your project), published within the last five years were reviewed. You should indicate a brief statement in this narrative, indicating that your review will include the source?s applicability, the evidence grade assigned, a general appraisal of the findings, and a determination of whether the source will be included or excluded from the final list of sources that will be used. You should refer your readers to Appendix A at the end of your narrative discussion.
2. Identify best practices for your topic based on the review of literature. This section involves a narrative discussion. You will identify specific best practices identified or discussed in the sources that met your inclusion criteria.
3. Provide an evidence summary of the literature relevant to the topic you have chosen. This section is based on the sources that met your inclusion criteria in Appendix A – Credible Sources table. This section provides a summary (synthesis) of the findings, conclusions, or recommendations identified in the sources that were ?included?. The Evidence Summary should not be an Annotated Bibliography (separate critique) of the ?included? sources. Instead, it should identify the areas where consensus among the various authors of the ?included? sources exists. The findings, positions, and recommendations included in your Evidence Summary should be consistent with the recommendations you are proposing.

DescriptionTopic Selection Activity
Step 1: Select a chapter from our text that interests you the most.
Step 2: After reading the chapter, select one specific topic discussed within it that you think you would be interested in researching and learning more about for the rest of the quarter.
Step 3: Write a paragraph that includes the name of the chapter you selected and the specific topic you want to research. Describe one thing that you learned about your specific topic from reading our text and one thing about the topic that you would like to learn more about.
Name of the chapter
CHAPTER 8: Everyday Memory and Memory Errors
Why Do People Make Errors in Eyewitness Testimony?
!!! please read this topic on page 1 of the attachment I down loaded to you !!!!!!
Reference:
Goldstein, E.B. (2015). Cognitive psychology: Connecting mind, research, and everyday experience> (4th ed). Stamford, CT: Cengage Learning.
The requirements for this essay are as follow:
? Cover Page
? Pages 6 full pages not including Cover page or reference page
? The assignment should include a title page, abstract, body of paper, and a separate page entitled “References” listing sources used and attached to the end.
? Reference page with 6 source credited citations
? 12 time new roman
? APA style formatting is required double-spaced with 1″ margins on all sides of each page
? In text citation
? 5 credited sources
? Do not use in it. Wikipedia and other encyclopedias, online dictionaries, answer supplying websites such as WebMD.com, About.com, Ask.com and Answers.com, which do the work of synthesizing information for readers, newspapers, magazines and textbooks cannot be used for the paper.
? No more than 2 direct short sentences of direct quoting
* Out line
* Bibiography
* Formating
* Plagiarism Check

a 1,750-2,000-word paper. Research indicates the most effective and productive configuration for collaborative work is extended blocks of time scheduled within the school day. However, teachers do not like to take time away from their classrooms or other responsibilities. This seems to create a scheduling issue and obstacle to collaboration. In your paper, do the following:
1. Make a convincing argument that sufficient collaboration time can be consistently available to teachers without impinging on their classroom time or other responsibilities.
2. Discuss the budget constraints placed on collaborative decision-making.
3. Use the information from your readings, your personal experience, and personal observations as evidence to support your argument.
4. Locate at least two additional scholarly research sources related to this topic, and provide at least one citation from each source as an in-text citation within your paper.
Write an abstract of one scholarly research source you used to write the paper. Clearly identify the abstract as a separate section of the paper entitled “Literature Abstract.” Use the following guidelines to write the abstract:
1. Introduction (50 words): briefly describe the purpose, intent, and scope of the study, including the statement of the problem, hypotheses or research questions, and key concepts.
2. Methodology (100 words): describe the research design, population sample, data collection procedure, and other procedures used in the study.
3. Results (100 words): briefly describe the data collected and the findings of the study, including the interpretation and implications of the study.
4. Conclusion (50 words): briefly critique the presentation of the study, including the researcher’s credentials. Provide a summary assessment of the study.

Case Study: April and Jordan worked in a small ad agency in Providence, Rhode Island The firm started five years ago and was making a profit, but barely. The ad agency needed some larger clients and put in a bid for a city government contract. The firm was one of two agencies up for a large government contract to do the ad work for the Providence?s government day campaign. April being preoccupied with a sick child left much of the work for Jordan to do. Having pulled the entire presentation together Jordan went over everything the day before the final client meeting with April. Since April had better speaking skills, they decided that April would present the majority of the work and Jordan would supplement information in a few areas. The presentation was a huge hit. The contract was awarded to the agency garnering April many accolades. So grateful were the owners of the business, they approached April with a bonus check in the amount of $10,000. April was torn because this money would help with the medical bills for her son but at the same time knew that Jordan did all the work and deserved the bonus money. Instructions: This assignment is the first of two assignments. Students will read a case study related to business ethics. In completing the assignment, students will analyze a case study scenario and apply the concepts learned in week 3 by answering a series of question. In completing the assignment, students will answer the questions in paragraph and sentence format. NOTE: 1) There are four classifications of ethical dilemmas: 1)conflict of interest; 2) conflict of loyalty; 3) issues of honesty and integrity; 4) bribes; and 5) whistleblowing. 2) An ethical dilemma is when someone struggles with deciding between two or more alternatives. Follow the step instructions below: Step 1: Review ?How to Analyze a Case Study? under Week 4 Content. In writing this paper, students are expected to use the facts from the case study focusing on using this information to determine opportunities and solve problems. Step 2: Create a Word or Rich Text Format (RTF) document that is double-spaced, 12-point font. The final product will be between 3-4 pages in length excluding the title page and reference page. Step 3: Review the grading rubric for the assignment. Step 4: Follow this format: Title page with title, your name, the course, the instructor?s name; Introduction; Body, in paragraph form using the following section headings: April?s Ethical Dilemma Employees? Roles/Responsibilities in Ethical Situations The Organization?s Role/Responsibility in Ensuring Ethical Practices Summary paragraph Step 5: In writing a case study, the writing is in the third person. What this means is that there are no words such as ?I, me, my, we, or us? (first person writing), nor is there use of ?you or your? (second person writing).

Some states hold that an engagement ring is a conditional gift that becomes an absolute (effective) gift only on marriage. Other states conclude that when an engagement ring is given to the donee, the donee should have full ownership rights in the property.
? Where do you stand on this issue?
? Why?
Watch this video that talks about whether an engagement ring is a gift not to be returned or a conditional gift based on a contract / condition. It is a California attorney that talks about the law in California, Texas, and other states. Video
Remember to use “add a thread” to record your initial post by 11:59 p.m. Wednesday and when responding to another student’s post, use “respond.” You are required to respond to at least two other students’ initial posts by 11:59 p.m. Sunday.
This discussion board as a total point value of 30 as stated on the syllabus — 20 points for the initial post and 10 for two responses.

Assignment 2: Required Assignment 2?The Affordable Care Act?Financial and Ethical Considerations In this assignment, you will analyze the Affordable Care Act (ACA), comparing and contrasting several different scenarios and analyzing how the ACA influences financial decision making and ethical considerations for healthcare insurance coverage. President Obama signed the Affordable Care Act into law on March 23, 2010 (White House, 2013). Since its inception, the debate has continued about the pros and cons of the Affordable Care Act (ACA). For this assignment, you will research the ACA from several different perspectives. You are to compare the ACA relative to the following scenarios: A 45-year-old morbidly obese person with a Body Mass Index (BMI) = 30 is seeking bariatric surgery for weight loss with an anticipated cost of $15,000 to $35,000 depending upon the region of the U.S. The individual has not tried other measures such as a weight-loss program or exercise. An employer that is considered a small business with 49 full-time employees is seeking to hire 5 more employees in the next year. The employer currently does not offer health insurance for employees, but does provide a stipend of $200 a month for each employee. A college-graduate young adult is currently 25 years of age and will turn 26 in two months. The young adult is employed part-time but is seeking full-time employment. Based on your analysis of the scenarios and the module readings, Argosy University online library resources, and the Internet, address the following: Analyze the aspects of the Affordable Care Act that are applicable to each of the aforementioned individuals relative to the following: What are the potential benefits of the ACA? What is the potential negative impact of the ACA? What, if any, ethical considerations might there be for any of the three scenarios? Identify at least three websites where consumers can learn more about the ACA. Provide a short synopsis about each explaining your choice and the benefit of the information to consumers. Write a 6?8-page paper in Word format (excluding the title page and reference page). Use at least 5?7 scholarly sources in your research. Your paper should be clear, concise, and organized; demonstrate ethical scholarship in accurate representation and attribution of sources; and display accurate spelling, grammar, and punctuation. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M5_A2.doc. By Monday, October 10, 2016, deliver your assignment to the M5A2: Required Assignment 2 Dropbox. The White House. (2013). About the new law: Health care that works for Americans. Retrieved from http://www.whitehouse.gov/healthreform/healthcare-overview Required Assignment 2 Grading Criteria Assignment Components Proficient Maximum Points Analyze the potential benefits of the ACA for each scenario. Compared and contrasted several stakeholders? perspectives about potential benefits of the Affordable Care Act for each scenario. Supported discussion using authoritative resources. Research extended beyond the textbook. 60 Analyze the potential negative impacts of the ACA for each scenario. Compared and contrasted several stakeholders? perspectives about potential negative impacts of the Affordable Care Act for each scenario. Supported discussion using authoritative resources. Research extended beyond the textbook. 60 Analyze what, if any, ethical considerations might there be for any of the three scenarios. Provided an in-depth analysis of ethical considerations from several perspectives including, but not limited to, the federal government, consumers, and the insurance industry. Supported discussion using authoritative resources. Research extended beyond the textbook. 56 Identify at least three websites where consumers can learn more about the ACA. Provide a short synopsis about each explaining your choice and the benefit of the information to consumers. Identified at least three appropriate websites where consumers can learn more about the Affordable Care Act. Demonstrated the ability to analyze the website authors? intent and the ability to summarize the information available on each website. Discussed why each website was chosen and why the information available on the website is beneficial to consumers. Supported discussion using authoritative resources. Research extended beyond the textbook. 52 Academic Writing Organization (16) Usage and mechanics (20) APA elements (20) Style (16) Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in appropriate and accurate representation and attribution of sources; and displayed accurate spelling, grammar, and punctuation. APA format was used.

DescriptionCASE STUDY INSTRUCTIONS for : WESBANCO INC. The following articulates the overall basic procedure and presentation details for the case
PURPOSE The purpose behind these studies is: (1) help you develop a strong awareness of the financial structure of depository financial institutions, insurance companies, and investment banks and investment companies, respectively; (2) further your financial analysis skills; and (3) broaden your understanding of the risks and strengths inherent in the important financial institutions in the United States.
PROCEDURE Contents:
? Narrative – A brief summary of your data analysis findings, bullet format permitted UNLESS YOU FEEL A MORE DETAILED NARRATIVE IS NECESSARY.
o A SUMMARY OF YOUR ANALYSIS OF THE FINANCIAL INSTITUTION?S SOUNDNESS. This section may employ comparative, general financial institution data and would be best NOT in bullet format.
? Excel Spreadsheet ? 2 years of data to be obtained from SEC/Edgar and/or FDIC.gov since these are the primary sources for financial data. In other words, don?t necessarily trust Yahoo! Finance or MSN Money. Or, go directly to the source: SEARCH THE BANK?S WEBSITE AND LOOK FOR ANNUAL REPORTS AND DOWNLOAD o Calculate the Financial Institution?s: ? ROE and ROA ? Equity Multiplier ? Profit Margin (net income/total operating income), plus these detailed sub-ratios: interest income/total operating income, provision for loan loss/total operating income, non-interest expense/total operating income, and income taxes/total operating income (for banks) ? Asset Utilization (total operating income/total assets), plus these sub-ratios: interest income/total assets and non-interest income/total assets (for banks). ? Compare your bank to the typical financial structure articulated in the PowerPoint slides. You are free to use other ratios and analysis techniques (i.e., DuPont Analysis) but only if you feel they are important in making a point in either your analysis or conclusions.

Assignment 3: Accessing Evidence in Social Work Practice
1. Formulate a Description of a Practice Need
Write a one-page description about a social work problem that is relevant to your field placement, employment/volunteer experience, or area of interest.
Write 2 pages that explain why this social problem is relevant to social work. Discuss problem severity, duration, cost to society and consequences to an individual?s functioning. In other words, why should we care about this problem?
2. Search for the Evidence
Use Cochrane or Campbell Collaboration web sites, etc. to review the evidence-based articles in the literature relevant to your practice question.
Locate a rigorous intervention study or program evaluation that provides evidence of the effectiveness of an intervention that addresses your practice problem or con Your article must be peer reviewed.
3. Determine which Evidence-Based Intervention is Most Appropriate for Your Particular Client(s)
Write a page that provides an overview of the intervention that is being studied in this article and explain why you think it addresses the needs of your target population and problem. Briefly describe the study methodology.
Submit the selected article and your 4 page paper (plus references) in APA format. The instructor must approve the article you select to complete assignment 4.

This assignment requires that you adapt the analysis done for Project1/Project3/Project4 (all are attached) to a new environment. Use some of the prior work from the projects such as, the recommendation memo and network diagram, to develop a high-level plan for implementing the required controls, changes, etc. to mitigate vulnerabilities and convergence issues in the new environment. You may need to do additional analysis to address issues specific to the second case study?s environment. Your high-level plan should include all the system development life cycle (SDLC) gates/decision points and all relevant tasks. Describe and relate the implementation solution to CIA and incorporate, people, processes and technology to this plan.

This is a combination of a paper and a detailed list of steps and resources that you would follow to implement and complete this project. Think about all of the actions, resources, and tasks that you would need in order to effect a successful implementation. These should also be included as part of the plan. You can use the Case Study (attached) as a template for the assignment. The minimum structure for this assignment is below:

INTRODUCTION
Purpose of Plan
GOALS AND OBJECTIVES
Business Goals and Objectives
Project Goals and Objectives
SCOPE
Scope Definition
Items Beyond Scope
PROJECTED EXPENSES
System Development Life Cycle/Schedule
Milestones
ASSUMPTIONS
Project Assumptions
CONSTRAINTS
Project Constraints
Critical Project Barriers
The Plan will be a minimum 5 page, double-spaced paper using Times New Roman 12 font and APA style formatting for citations and references. It will also include a minimum of 5 references. The Title/Cover page, illustrations (tables/charts/graphs), network diagram, and references are not part of the page count but are required for the assignment. The grading rubric provides additional details as to what should be included in the paper. Your instructor may provide an APA style template to use for this paper.