For your final discussion in this course, think about all that you have learned based on research and experience from this course in the realm of business intelligence and analytics.  Based on this gained knowledge, one hot area these days is big data analytics.  Knowing that organizations like Google and or other major social media outlets like Facebook are collecting so much data, would you foresee these big data analysis methods to have any negative or positive future impacts.  If so, what types of emerging trends would you foresee coming to keep the positive uses of big data analytics and to eliminate those negative impacts where big data analytics are being misused.