Company: STARBUCKS

In a previous module, you began developing your research plan/proposal (attached), and now it is time to expand upon, perfect, and finalize your research plan by identifying:

research methodology
investigative questions
measurement questions
measurement scale(s)
likely participants
potential for errors
how you will compensate for or explain errors
Your final research plan should include key elements from your initial research plan/proposal submitted in an earlier module, and should mostly be written in paragraph form (use bullet points or a numbering system for the measurement questions). You do not have to include your full literature review, though it is a good idea to refer to and include aspects from the literature review that informed your research plan. Your plan should be aim to be approximately two pages; your plan may be longer depending on the demands of your research project.

important

Include an APA formatted cover page, and include APA in-text citations and a reference page if sources are used.

important

Note: After constructing your research plan, begin putting your research plan into action. If your plan includes administering an electronic survey, remember that you can search online for “survey tools” or “survey makers” to locate helpful survey creation software; Google Forms and SurveyMonkey are two of the most popular. Record results and relevant data as you conduct your study. You will begin analysis of your research results and data later in this course.

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