Identify an organization, which from your point of view, has designed and implemented a successful and original Digital Marketing Strategy (DMS). Choosing a company that is well known will help your classmates understand the case easily.

Requirements:
– The description of the Companys DMS
– Facts that show why it is so successful and original
– Reasons why you consider it is a successful Digital Marketing Strategy
– Takeaways you have learnt from this case
– Personal conclusion

Your analysis and conclusions of the DMS should be an estimated 2,000 words