(A marketing plan for a sports team Miami Hurricanes Football Team organization. The purpose is for students to apply and synthesize the material presented on sport marketing so that they understand marketing principles applied to the sport environment.)

In this section include these elements in this section: the product is the Miami Hurricanes Football Team:

Identify SWOT Analysis: strengths, weaknesses, opportunities, and threats related to the marketing planning for your selected Miami Hurricanes Football Team organization.
Needs to also gather 2 datas from multiple sources. These may include but are not limited to: needs to include 2 data sources:
Personal interviews with informed sources;
Academic, professional, or relevant popular literature;
Organizational records; and
Organizational promotional communications (e.g., news releases, websites, tweets).
Any news or articles about the Miami Hurricanes football team.