In a group of two you are a Marketing research and consultancy agent. A local company has approached you and asked you improve its brand image. Thus, for your midterm you will present proposal for the brand improvement based on consumer behaviour and market analysis.
The brand that I choose is ( https://www.almarai.com/en/ )
Choose on product to do the segmentation about
Day: March 27, 2021
Conduct preliminary research and write an annotated bibliography with 6 sources that you will use in your paper (3 of those sources have to be academic)
This step requires you to do some background research on the topic you chose to write about (i.e: finding articles written by authors on this specific topic; sources can be books, articles -scholarly and not- however, please do NOT use Wikipedia entries as your sources).
Creating this preliminary bibliography will assist you in developing a review of existing research on the phenomenon. Each resource should be cited in ASA format, followed by the summary, assessment, and reflection of each source. You should have 6 resources in your bibliography (3 of which will have to be academic).
This bibliography has to include a summary and/or evaluation of each of the sources. Your bibliography should do the following:
Summarize: Summarize the source. What are the main arguments? What is the point of this book or article? What topics are covered? If someone asked what this article/book is about, what would you say? Assess: After summarizing a source, evaluate it. Why is it a useful source? How does it compare with other sources in your bibliography? Is the information reliable? Is it this source biased or objective? What is the goal of this source?
Reflect: Once you’ve summarized and assessed a source, you need to ask how it fits into your research. Was this source helpful to you? How does it help you shape your argument? How can you use this source in your research project? Has it changed how you think about your topic?
You will be responsible for writing a 1 page paper.
1) What have you learned regarding API Civil Rights movements?
2) How has your perception changed of API civil rights issues today?
3) What will it take for the API community to continually address civil rights issues?
This is written from the business strategy role only!!!
**see attached documents for case study and info
Cite sources
I attached a powerpoint of an example from a different role so you can see the formatting and what its supposed to look like. please do not copy this!
identify at least three themes related to the energy sector within and outside of the United States including themes concerning global issues pertaining to the production (including the use of fuels such as biomass) and consumption of energy. Using those themes please address the following
How do competing interests differ between the United States and that of other countries with regard to energy?
How does the United States compare to other countries with regards to its views on energy production (including the use of biomass) and energy consumption?
How do the actions of other countries impact the US energy sector?
During this week, look at these questions as your focus for discussion. Use APA format/citation style. Each answer should be thorough using 275 words per question. See uploaded reading materials to guide your answers.
1. Regrettably, systematic planning is not something that most negotiators do willingly. What are some of the consequences that the authors point out as being the result of failed planning? Discuss using examples that you have seen.
2. Perception, cognition, and emotion are the basic building blocks of all social encounters. How does a working knowledge of how people perceive the world, process information and experience emotions prove important in negotiations? Can this knowledge be used in your favor? How?
Module 9 Genitourinary System Disorders Prioritization Discussion
Complete the following for the disease process you are assigned:
Lower urinary tract infection
BOOK FOR READING: Chapter 55
Cheever, J.L.H.K. H. Lippincott CoursePoint Enhanced for Brunner & Suddarth’s Textbook of Medical-Surgical Nursing. [CoursePoint]. Retrieved from https://coursepoint.vitalsource.com/#/books/9781975123383/
Initial Posting: Create an overview of a patient with the diagnosis/disorder/disease process assigned to your group. Include related circumstances of the situation, the history of the patient’s health, or situation leading up to the diagnosis in the scenario. For the physical examination and assessment findings, please include 3 subjective and 3 objective findings you would expect to see, and the lab values you would anticipate finding for that diagnosis. Include any additional diagnostic testing that would need to be done, what it would look like if positive, and describe the treatment that would be indicated.
1. Write a Formal Letter
Write a Formal Letter to a Supervisor or Office. See Unit 1, Module 2, p. 36
Imagine that your organization has a generous tuition reimbursement program, but currently employees must take classes outside of regular business hours. You’ve noticed that many classes you want or need at the local university are offered infrequently during evenings or weekends. Address your letter to the correct person or office.
For Additional Guidance:
Present a logical case with clear facts.
Even though form letters can save money and time, do not use one in this case.
Consider some of the questions found on p. 36 under 2-16.
Reference pp. 19-24 for guidelines on writing and positive messaging.
See p. 129 for an example letter.
2. Write a Formal Email
Write a Formal Email Persuading a Lender to Defer Paying a Student Loan (LO 2-2)
Many college graduates today leave school with large debts from student loans. Though the loans must be repaid, the time to do so and the monthly payment are determined by the lender. With a touch economy making it harder to find a job, students may also find it harder to repay loans. Many lenders, however, expect them to start doing so upon graduation. You plan to request a deferral to start paying back your loan.
To do so, answer the following questions about your audience:
What is at stake for the lender if it defers the loan?
What regulating bodies (e.g., state and federal government) govern how a lender may alter the terms of a loan agreement?
What objections might a lender raise to deferring the loan?
What other resources might the lender suggest tapping in order to repay the loan?
What might the lender expect from you as a guarantee that you will repay the loan after the deferral?
What channel is the best way to reach the lender?
What tone will work best in the message to the lender?
How long of a deferral are you requesting?
For Additional Guidance:
Reference pp. 219-221 for email formatting.
Review Unit 2, pp. 102-108.
3. Write a Formal Memo
Announcing Holiday Diversity (LO 13-1 to LO 13-3)
Your organization has traditionally given employees several holidays off: New Year’s; Martin Luther King, Jr., Day; Independence Day; Veterans’ Day; Thanksgiving; and Christmas. Employees who celebrate other holidays (e.g., Good Friday, Yom Kippur, Ramadan, Chinese New Year, the Hindu Holiday Diwali) have been able to take those days off with the consent of their supervisors. But some employees have complained that it is unfair to depend on the goodwill of supervisors. And now a few other employees have complained that people who honor other holidays are getting “extra” days off since they take those days in addition to the standard holidays.
Therefore, the executive committee of your organization has decided to allow employees any 10 days off for holidays. They will have to tell their supervisors which days they plan to take off. People will be asked in December which holidays they want to take off in the following year. People can change their minds during the year as long as they have not yet taken off the full 10 holidays. Any religious, ethnic, or cultural holiday is acceptable. (Someone who wants to take off Cinco de Mayo or Bastille Day can do so.) Vacations, personal days off, and sick days are not affected by this policy.
As vice president for human resources, write a memo to all employees, announcing the new policy.
Hints:
* Pick a business, government, or nonprofit organization that you know something about.
* Will the office be “open” every day? If not, do all employees already have keys, or will they need to pick them up so they can get into the office to work days that few other people work?
* See www.holidayfestival.com for a list of holidays in various countries.
* Use the memo format found on page 138 or 139.
4. Write Interview Questions
Interview Questions: Importance of Written Communications in Your Field. See Unit 3, Module 13, pp. 217-227; Unit 7, Module 30, pp. 507-512
Recent research proves that written communication skills are at the top of employers’ wish lists. According to the National Association of Colleges and Employers, 73.4% of employers want a candidate with strong written communication skills. Written communication was the number three most desired quality overall, behind leadership skills and ability to work as a team member. (Moore, 2017, para. 2)
For this assignment, you will explore the importance of written communication in the workplace by interviewing a professional, ideally in the field you wish to enter upon completion of your degree, a series of questions on the role of writing in the professional world. This is NOT a mock interview. You must interview a person that represents a true “professional” to you. You may ask an employer or supervisor, a professor, a mentor, or someone on your campus. Try to pick a person who you would like to imitate in the future, such as someone who holds a position you wish to have. Do NOT interview a family member or your instructor for this class. You may interview the person on the phone, via email, or in person.
You must ask a total of FIVE questions. Be sure several of the questions deal with writing and communication within the person’s professional career field.
You may use a MAXIMUM OF THREE of the questions found on pp. 70-71. Reference p. 69 and p. 441, LO 26-4.
Include a paragraph (250 words) on what you learned from the interview and how it will help you in the future.
Format this assignment as follows:
Interviewee Name:
Position:
Company:
Contact Information (email is acceptable):
Question 1: Include Your Question Here
Response:
Question 2: Include Your Question Here
Response:
Question 3: Include Your Question Here
Response:
Question 4: Include Your Question Here
Response:
Question 5: Include Your Question Here
Response:
Remember to include your reflection (250 words) on what you learned from the interview and how it will help you in the future.
Only when leaders integrate technical skills, goal-directed activities, and the ability to form meaningful relationships through emotional competence does optimal organizational effectiveness result.
Scenario:
A team of highly competent members has become adept at organizing and managing itself. The self-sufficiency of the team is appreciated by senior leadership who assumes the team can respond to challenges without support or guidance, given the team’s legacy of success. Recent challenges incited the team to request assistance; when assistance was not provided, the team began to make independent decisions. The team members believed they were the only ones who understood their work and avoided asking for help. The leaders involved believed that no news equaled good news. Neither the leaders nor the team members considered their work within the context of the entire organization. As a result, the team’s level of emotional competence decreased, along with their productivity.
Consider this scenario and address the following.
Identify three strategies to reduce friction and build unity between the parties using emotional competence as the framework.
What outcomes would you identify to measure the effectiveness of each strategy?
Consider an adversarial relationship that exists between leaders and departments in your organization. How does the culture of the organization affect the situation? What knowledge, skills, and attitudes do you bring to the organization? What would others say are your leadership strengths? How can these strengths be used to reduce the adversarial relationship?
Key point: Do not rely on just one reading or film for your essay. Combine your understanding of at least two and perhaps more of our resources this week. Look for ways to make connections between our resources. Tell us what resources you are using in your essay.
Choose ONE of the following topics for your main discussion posting for the week. Remember not to copy and paste from any sources; summarize and analyze in your own words.
1. Describe what you view as three major motivations for anti-Semitism. Explain how these motivations are inaccurate, unfair, and/or dangerous. Offer examples of how these motivations became actions.
2. The introduction to Holocaust: A History is titled “Death’s Great Carnival.” This seems like a very odd title. What was the author’s intention in choosing that title? The author says in the introduction, “These conundrums are marked by paradox.” What conundrums? What paradox? How do our readings and films this week begin to explain these conundrums and this paradox?
3. How should Christians today interpret anti-Jewish passages from Christian historical leaders, events, and sacred scriptures in order to accept responsibility for the Holocaust and prevent a resurgence of anti-Semitism today?
4. Contrast Nazi-era anti-Semitism with earlier iterations of anti-Semitism. What political, cultural, religious, and/or racist attitudes changed, and what stayed the same? What were the most dangerous Nazi innovations to anti-Semitism?
5. Write a personal letter to the director of Night and Fog. What do you think of his film? Has it changed you? Would you change anything about the film?
6. Write a song which captures a moment in a particular era of history covered by our readings and films this week. Provide lyrics, as well as notes on the music (for example, what’s the tempo, is it a major or minor key, what instruments will you use, what’s the arrangement). Who would you choose to sing/perform this song and why?
